Book Ads in Hindustan
Bihar, UP, Jharkhand & Delhi's Growing Hindi Daily
Hindustan, launched in 1936 by Hindustan Media Ventures Limited (HT Media), is a rapidly growing Hindi-language daily. As a dynamic Hindi newspaper, it commands a strong readership among the youth, intelligentsia, and corporate professionals across North and Central India. With major editions spanning Patna, Lucknow, Delhi, Ranchi, and Delhi NCR, it is an exceptionally effective advertising platform for government tenders, corporate recruitment, and premium real estate. Malik Advertising books all Hindustan ad formats across all editions with same-day confirmation and discounted publisher rates.
Launched in 1936 by Madan Mohan Malaviya as a daily and rapidly expanded across North and Central India.
It publishes heavily circulated editions from Patna, Delhi, Lucknow, Muzaffarpur, Bhagalpur, Ranchi, and Delhi.
Published exclusively in Hindi, it reaches the core heartland of India's Hindi-speaking demographic.
Widely accepted for statutory public notices, name changes, and government tenders across Bihar, UP, and Jharkhand.
What Is Hindustan?
Hindustan is a dominant Hindi-language daily newspaper in India. Established on September 5, 1936, in Patna, Bihar by Madan Mohan Malaviya, it quickly grew into a powerhouse daily. Under the management of Hindustan Media Ventures Limited, it expanded aggressively into the National Capital Region (Delhi) and deeply penetrated Central India, establishing major footholds in Uttar Pradesh (Lucknow, Kanpur) and Jharkhand (Ranchi, Dhanbad).
For advertisers, Hindustan offers unparalleled access to the Hindi-speaking heartland. It boasts dedicated weekly supplements for women, youth, and children, allowing advertisers to target highly specific demographic segments. Whether you are running a massive real estate campaign in the NCR, recruiting via BPSC or UPPSC, or publishing statutory legal notices in district courts, Hindustan provides cost-effective, high-impact visibility.
Malik Advertising books every ad format in Hindustan — classified text, classified display, and full display — across any single edition or a combined multi-city release, at discounted publication rates.
Hindustan Circulation by Region
Hindustan prints over 1.46 million copies a day across 21 editions. Here is the presence in each state it reaches.
Hindustan Editions We Book Ads In
Malik Advertising books Hindustan across all its active print editions — one contact for complete Hindi heartland coverage. Search by city to find yours.
Ad Categories in Hindustan
The paper's massive readership makes it the newspaper of choice for these key categories.
Best Days to Advertise in Hindustan
Publishing on the right day increases your ad's response rate. Hindustan publishes seven days a week — here's when each category performs best.
| Day | Best Category | Why This Day |
|---|---|---|
| Sunday | Matrimonial & PropertyTop Response | Peak matrimonial and property readership — the highest response day of the week for personal classifieds and residential listings statewide |
| Wednesday | Recruitment & Govt JobsTop Response | Mid-week job seekers scan recruitment columns; best for BPSC, UPPSC, and industrial hiring notifications |
| Saturday | Property & Real Estate | Weekend home-seekers browse real estate classifieds; strong for builder launches and RERA project ads |
| Monday – Friday | Legal Notices & Tenders | High Court statutory notices, DDA public notices, and corporate tenders are best published weekdays for administrative reach |
| Daily | Name Change, Obituary, Lost Document | Urgent statutory personal notices published on any day. Festive seasons drive peak retail advertising |
Hindustan & Its
Sister Platforms
Hindustan is part of the prestigious HT Media Group. Here is how it sits alongside its legendary sister platforms.
| Platform | Language | Type | Focus |
|---|---|---|---|
| Hindustan This Page | Hindi | Broadsheet Newspaper | Reaching the massive Hindi-speaking public across North India. |
| Hindustan Times | English | Broadsheet Newspaper | India's leading English daily in Delhi NCR, reaching the elite national demographic. |
| Mint | English | Business Daily | The premier business and financial daily for corporate audiences. |
Hindustan vs.
Other Hindi Newspapers
Not sure which Hindi newspaper fits your audience? Here's how Hindustan compares to the region's other leading papers.
| Newspaper | Language | Best For | Reach |
|---|---|---|---|
| Hindustan This Page | Hindi | Dominant in Bihar and strong in UP. Reaches a massive Hindi heartland demographic. | Bihar, UP, Jharkhand, Delhi |
| Dainik Jagran | Hindi | The dominant heritage Hindi daily in UP with unparalleled mass-market readership. | All of North India |
| Amar Ujala | Hindi | Strong legacy Hindi daily with excellent reach in UP and Uttarakhand. | UP, Uttarakhand, Delhi |
Hindustan — Key Facts for Advertisers
Hindustan is published in Hindi script by Hindustan Media Ventures Ltd. (part of HT Media). Launched in 1936, it has deep roots in the independence movement.
It provides near-monopoly dominance in Bihar with a 68% readership share, making it the default choice for advertisers targeting the state.
- Corporate and brand display ads
- Real estate projects in Delhi NCR & Patna
- High Court and district court legal notices
- Industrial and DDA tenders
- BPSC / UPPSC and corporate recruitment
- Hindi matrimonial campaigns
- Classified Text — per-word Hindi classified
- Classified Display — boxed ad with heading and border
- Display (Col × CM) — colour ads with photos and logos
- Half-Page / Full-Page — major builder and govt campaigns
- Legal Notice Format — Court-compliant notice
Statutory notices in Hindustan are legally valid. The Patna High Court, Prayagraj High Court, BPSC, UPPSC, DDA, and state departments accept Hindustan tearsheets as proof for tenders, land acquisition and court-ordered publications.
Hindustan publishes seven days a week. Hindustan (Hindi) Sunday editions carry peak matrimonial, property and lifestyle classifieds. In Hindustan (Hindi), weekdays are preferred for government tenders and legal notices.
Why Book Hindustan Ads Through Malik Advertising?
Booking Hindustan (Hindi) through India's trusted newspaper ad desk since 2003 - here is what sets us apart for your Hindi booking.
How to Book Your Hindustan Ad
From first message to publication — 100% digital, no office visit required.
Frequently Asked
Questions
Everything you need to know about booking ads in Hindustan.
How do I book a classified or display ad in Hindustan?+
Which cities does Hindustan publish editions in?+
Is Hindustan good for matrimonial ads?+
Who publishes Hindustan?+
Is Hindustan accepted for legal and public notices?+
Does Hindustan cover the IT and industrial belts?+
How do I get tearsheet proof after my ad is published?+
Can I book Hindustan and Hindustan Times together?+
Ready to Publish in Hindustan?
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